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Dig-IT! Blog, Weekend Reader

Everything Important for Going Global – Weekend Reader 01/2012

Trends for Going Global in 2012

I am not going into the business of analyzing trends, but Forrester’s forthcoming report ‘The Age of The Customer’  does nicely dovetail with my latest presentation on ‘The Next Evolution in the Translation Business’: Power of End Clients; Process Automation; Access over Ownership; Mix of Translation Approaches; Vendor Collaboration read more…

9 Resolutions for Global Business Success

Common Sense Advisory prepared a set of resolutions that any director, manager, or vice president responsible for translation and localization can adopt in 2012 without further ado. Resolutions…

Small Business Looks Positively to 2012

Small businesses are as resilient as ever. Owners are cautiously optimistic about 2012 with 67 percent indicating that they expect to grow their businesses in the next year. To Survey Results…

How to Give & Ask For a Raise

How To Give & Ask For a Raise

In the US, employees will receive an average 3 percent wage increase this year. To get the increase that you deserve click here for Salary Guide…

Customers Don’t Want Businesses on Facebook

Media consultants and bloggers have urged companies to create Facebook pages and Twitter accounts to start conversation with their customers. So, lots of companies have done just that. However, most customers don’t want a conversation with a company or its representatives. Read More…

iOS Closes Year With 52% Mobile Web Market Share

iPhone and iPad owners are browsing the mobile web the most. According to end-of-the-month data from statistics provider NetMarketShare, iOS users ended up with a 52% market share of mobile web browsing in December 2011. That means that over half of the mobile web browsing that month took place on an iOS device. Continue Reading…

Growth of Internet Usage in Russia

Russia becomes the third-ranked country in terms of country code registrations, behind Germany and the UK. But only 44% of the population has Internet access (52 million people). Read More…

Internet Users Exceed 100 Million in India

The number of Internet users in India has for the first time exceeded 100 million, a Business Standard report reveals. The number of Internet users in India stood at 112 million in September this year, with 88 million of them coming from the urban cities and 24 million from the country’s numerous villages and small towns. That is a growth of about 13% from the numbers that were reported last year, and the research organisation predicts that a further 11 million users will be added to the tally before the end of the year. Read More…

Mobile Markets Predict Global Decline in Texting

Sonera, a Finnish mobile carrier and one of the first innovators of the text-messaging medium,, recorded a stark decline in texts on Christmas Eve 2011. In 2011, Sonera customers sent only 8.9 million texts on Christmas Eve, down from the 10.9 million from 2010. Read More…

Mobile Social Networking App a Hit in South Korea

Korean cross platform mobile chat service Kakao Talk is now seeing more than 1 billion text messages pass across its service every day, according to a report from The Chosun Ilbo. Almost everyone in South Korea that owns a smartphone uses Kakao Talk. That translates to an average of 10,000 messages per second. Read More…

Translate your text message to lingo

Translate text messages from to plain English, or from plain English to lingo. Make your emails and text messages more exciting. Start translating…

Commodore 64 turns 30

Dig-IT staff started their career writing a national bestseller about it. The keyboard complete with dingbats on the front surface, the Commodore 64 is now 30 years old.  Continue Reading…

Going Global by Going Local: Why localization improves engagement

While a global presence is necessary for any organization hoping to connect with customers around the world, placing reliance on one prevailing strategy is just the beginning. In any web strategy, including social and also mobile media,   localization is king. Read More…

Mobile to Account for 15.2 percent of Global Online Ad Spend in 2016

According to a new research report from Berg Insight, the total value of the global mobile marketing and advertising market is being tipped to grow from $3.4 billion (€2.6 billion) in 2010 at a compound annual growth rate (CAGR) of 37 percent to $22.4 billion (€17.2 billion) in 2016.. Continue Reading…

Chrome Winning Browser War

Microsoft’s Internet Explorer and Mozilla’s Firefox lost a lot of market share to Google’s Chrome in 2011, which is now firmly in second place. According to StatCounter’s 2011 data, Internet Explorer currently has a 39% market share, Chrome is at 27%, while Firefox holds 25% of the market. Read more…

2012: Year of the Entrepreneur

2012 looks to be the year of the entrepreneur. Taking up entrepreneurship is now an extremely doable means to overcome unemployment and underemployment, and perhaps even get rich. There are certainly enough global, national and local problems that need solving–and worldwide. Continue Reading…

How Americans Use Social Media

George Colony, CEO of Forrester says that Americans are spending more time on social media than volunteering, praying, talking on the phone, emailing, or even exercising.  See chart…

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